
Brand identity
2022
Logo design & brand guidelines
Chasquiwasi
The project
Chasquiwasi is a mountain village of vacation apartments in Tafí del Valle, Tucumán, Argentina, a valley known for its dam, its green mountains and its pre-Columbian culture. Its mission is to value Tafí not only as a culture but also as a place. A logo was designed to carry that idea, and it grew into a small identity rooted in the valley: its ancient culture and its landscape, told in one voice.














